The Indianapolis Museum of Art has quickly become a top family attraction for Indianapolis area families. In fact, they saw astronomical growth this spring with increased visitors by over 70%. With popular favorites in family programing like Cereal Cinema, the Star Studio, IMA Mini Golf, the family friendly Beer Garden, Wee Wednesdays, Family Days and others, there’s no reason that everyone won’t find their groove at the Indianapolis Museum of Art.

With new and exciting changes and additions in store, the IMA is going to rock it even more on the Indianapolis family friendly scene.

New IMA Moves That Your Family Will LOVE

A new name, a new look

The entire Indianapolis Museum of Art campus will be under a new umbrella called Newfields. “The Indianapolis Museum of Art, Lilly House, The Garden, The Virginia B. Fairbanks Art & Nature Park: 100 Acres, and performance spaces—all rolled into a single cultural campus” called Newfields, a Place for Nature and the Arts. This is a very clear name for exactly what you’ll find and what is important to the organization. Expect a brand new crisp feel when it comes to marketing and design. The new website will be live in early October at

A Holiday Lights Experience Like Nothing Else

The holiday light display has been a huge draw for families at other Indianapolis area spaces and the IMA does a great job with their celebration of the Winter Solstice and their Lilly House decor, there’s no reason why they wouldn’t continue to add to their collection of holiday hoopla. Winterlights (Nov. 19 through Jan. 7) will run nightly (except Mondays), offering a dazzling nighttime experience: a magical stroll through The Garden, illuminated by one million lights. Included in the multi-sensory, strolling experience is a choreographed light show on the Lilly House lawn, food and drink stations, fire pits for roasting s’mores and seasonal music. Karl Unnasch’s 50-foot-tall tree of toys—Playtime in Indy—will return in a new location. Tickets go on sale early October, and discounts are available for tickets purchased online.

A larger focus on nature and natural resources

The IMA is “a National Historic Landmark featuring grand architecture, a working greenhouse and orchard; beautiful gardens that host exhibitions and outdoor festivals; performance spaces that welcome guests for film screenings and concerts; and a Park with meadows for outdoor concerts, a 35-acre lake, hiking trails and sculptures by contemporary artists from around the world…We are embracing our natural resources like never before, while staying true to our legacy as an art museum.”

More LOVE for Indy

A new exhibition will open this fall, Portraits of Our City (Oct. 27) is a photography exhibition that celebrataes the culture of Indianapolis. The IMA’s photography team headed to the city to capture portraits of local residents and ask them a simple question: where would you like to wake up tomorrow? The recording of their answers and their portraits will be featured in the exhibition, produced in partnership with WFYI-FM.